Privacy Policy
Last updated August 19, 2025
Chairloom (“we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website (www.chairloom.com), use our services, or interact with us.
Quick Summary: We collect information you provide directly (like contact details and payment information), automatically through your website use (like browsing data), and from third parties (like social media platforms). We use this information to fulfill orders, provide customer service, improve our products, and communicate with you. We do not sell your personal information to third parties for monetary compensation.
Information We Collect
Personal Information You Provide Directly
We collect information you voluntarily provide when you:
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Create an account or place an order
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Subscribe to our newsletter
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Contact us for customer service
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Participate in surveys, contests, or promotions
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Apply for trade/designer accounts
This may include:
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Contact Information: Name, email address, phone number, mailing address
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Account Information: Username, password, account preferences
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Payment Information: Credit card details, billing address (processed securely by third-party payment processors)
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Order Information: Shipping address, product preferences, special requests
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Professional Information: Business name, tax ID, design credentials (for trade accounts)
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Communication Records: Messages, emails, and call recordings for customer service
Information Collected Automatically
When you visit our website, we automatically collect:
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Device Information: IP address, browser type, operating system, device identifiers
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Usage Data: Pages visited, time spent on site, referral sources, search terms
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Location Data: General geographic location based on IP address
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Cookies and Tracking Data: As described in our Cookie Policy below
Information from Third Parties
We may receive information about you from:
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Social Media Platforms: When you connect your social media accounts or interact with our social content
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Business Partners: Shipping companies, payment processors, marketing partners
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Data Providers: Demographic and marketing data from authorized third-party sources
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Public Sources: Publicly available information to verify business credentials
How We Use Your Information
We use your personal information for the following purposes:
Order Fulfillment and Customer Service
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Process and fulfill your orders
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Arrange shipping and delivery
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Provide customer support and respond to inquiries
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Handle returns, exchanges, and warranty claims
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Coordinate custom orders and design consultations
Account Management
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Create and maintain your account
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Authenticate your identity
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Process trade account applications
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Manage your preferences and settings
Communications
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Send order confirmations, shipping updates, and service notices
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Deliver newsletters and marketing communications (with your consent)
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Respond to your questions and requests
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Provide important updates about our services
Business Operations
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Improve our website, products, and services
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Conduct internal research and analytics
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Develop new products and features
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Ensure website security and prevent fraud
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Comply with legal obligations
Marketing and Personalization
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Personalize your shopping experience
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Show you relevant products and content
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Conduct market research and surveys
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Analyze customer trends and preferences
Legal Basis for Processing (for EU residents): We process your information based on consent, contract performance, legitimate interests, or legal compliance as applicable.
How We Share Your Information
We do not sell your personal information for monetary compensation. We may share your information in the following circumstances:
Service Providers
We share information with trusted third-party vendors who help us operate our business:
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Payment Processors: To process transactions securely
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Shipping Companies: To deliver your orders
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Email Service Providers: To send communications
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Website Analytics: To understand site usage and performance
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Customer Service Platforms: To provide support
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Marketing Partners: To deliver relevant advertising (with appropriate safeguards)
Cookies & Tracking Technologies
We use cookies and similar technologies to:
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Remember your preferences and login status
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Analyze website traffic and usage patterns
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Provide personalized content and recommendations
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Enable social media features
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Deliver targeted advertising
Types of Cookies We Use:
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Essential Cookies: Required for website functionality
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Analytics Cookies: Help us understand site usage
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Marketing Cookies: Enable personalized advertising
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Social Media Cookies: Allow social sharing features
Your Cookie Choices: You can control cookies through your browser settings. Note that disabling certain cookies may limit website functionality.
Data Retention
We retain your personal information for as long as necessary to:
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Fulfill the purposes described in this policy
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Comply with legal obligations
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Resolve disputes and enforce agreements
Specific Retention Periods:
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Account Information: Until you delete your account plus 3 years for business records
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Order Information: 7 years for tax and business purposes
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Marketing Data: Until you unsubscribe
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Website Analytics: 26 months
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Customer Service Records: 3 years
Your Privacy Rights
Depending on your location, you may have the following rights:
General Rights
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Access: Request a copy of your personal information
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Correction: Update or correct inaccurate information
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Deletion: Request deletion of your personal information
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Data Portability: Receive your data in a portable format
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Opt-Out: Unsubscribe from marketing communications
State-Specific Rights (US Residents)
If you are a resident of California, Colorado, Connecticut, Virginia, Utah, Iowa, Delaware, Nebraska, New Hampshire, New Jersey, Tennessee, Minnesota, or Maryland, you may have additional rights including:
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Right to Know: Detailed information about data collection and use
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Right to Delete: Request deletion of personal information
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Right to Opt-Out: Opt out of sale/sharing for targeted advertising
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Right to Non-Discrimination: Not be discriminated against for exercising rights
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Right to Correct: Request correction of inaccurate information
How to Exercise Your Rights:
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We will respond to your request within the timeframe required by applicable law (typically 30-45 days).
Data Security
We implement appropriate technical and organizational security measures to protect your personal information, including:
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Encryption of sensitive data in transit and at rest
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Regular security assessments and updates
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Access controls and employee training
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Secure payment processing through PCI-compliant providers
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However, no security system is 100% secure, and we cannot guarantee the absolute security of your information.
International Data Transfers
If you are located outside the United States, please note that we may transfer your information to and process it in the United States. We implement appropriate safeguards to protect your information during such transfers.
California Privacy Rights
California Consumer Privacy Act (CCPA)
California residents have specific rights under the CCPA, including:
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Right to know what personal information is collected, used, shared or sold
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Right to delete personal information
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Right to opt-out of the sale of personal information
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Right to non-discrimination for exercising these rights
Categories of Personal Information We Collect:
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Identifiers (name, email, address)
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Commercial information (purchase history, preferences)
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Internet activity (browsing behavior, interactions)
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Audio/visual information (customer service calls, photos)
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Professional information (business credentials for trade accounts)
Do Not Sell My Personal Information: We do not sell personal information for monetary compensation.
California Online Privacy Protection Act (CalOPPA)
We honor Do Not Track signals and do not track users across third-party websites.
Updates to this Policy
We may update this Privacy Policy periodically to reflect changes in our practices or applicable laws. We will post the updated policy on our website and indicate the “Last Updated” date. For material changes, we will provide additional notice as required by law.
Contact Us
If you have questions about this Privacy Policy or our privacy practices, please contact us.
For residents of the European Union, you may also contact your local data protection authority.
Notice for Nevada Residents: Nevada residents may opt out of the sale of certain personal information. We do not currently sell personal information as defined by Nevada law.
Notice for European Union Residents: If you are in the EU, you have additional rights under the General Data Protection Regulation (GDPR), including the right to lodge a complaint with your supervisory authority.